How do I send emails to specific recipients?

Modified on Thu, 4 Dec at 11:32 AM

How do I send emails to specific recipients?

This guide covers send emails to specific recipients.

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Hubhus allows you to control exactly who receives an email—customers, internal users, assigned persons, or external recipients. This article explains how to configure recipients correctly inside email templates and automations.


1. Targeting specific user roles

You can send emails to internal users based on:

  • Assigned person

  • Selectable user fields

  • Fixed user email addresses

  • Dynamic logic using placeholders

Examples:

Send to assigned person

%assigned_person_email%

Send to brand contact

%brand_contact_email%

Send to a specific internal user

Write the email directly in the “To” field.


2. Sending to agent vs. customer

Sending to the customer

Use:

%lead_email%

or any custom “Customer email” field in your campaign.

If multiple customer emails exist, you can use logic:

@if(%lead_email%){ %lead_email% }@else{ {{alternative_email_field}} }@endif

Sending to the agent

Use:

%assigned_person_email%

If you want fallback:

@if(%assigned_person_email%){ %assigned_person_email% }@else{ support@yourcompany.com }@endif

3. Using custom email fields

You can send emails to any custom field containing an email address.

Examples:

  • Billing email

  • Partner email

  • Installer email

  • Department email

  • Project manager email

In the “To email” field of the template:

{{billing_email}}

Or conditional:

@if({{installer_email}}){ {{installer_email}} }@else{ %lead_email% }@endif

4. Sending to multiple recipients

Multiple emails can be entered as:

email1@domain.com; email2@domain.com; %assigned_person_email%

Hubhus supports combining:

  • Static emails

  • Dynamic placeholders

  • Conditional blocks

Examples:

Internal + customer

%lead_email%; %assigned_person_email%

Two internal recipients

teamlead@company.com; %assigned_person_email%

5. Using CC and BCC

CC and BCC fields also support:

  • Static emails

  • Placeholders

  • Conditional logic

Examples:

CC the team lead:

teamlead@company.com

CC only when lead is commercial:

@if(@select[select_customer-type,slug] == commercial){ commercial_team@company.com }@endif

BCC compliance address:

archive@company.com

6. Email requirements and spam rules

If recipients aren’t receiving messages, check:

  • Spam protection limits

  • Unsubscribe rules

  • Conditional sending requirements

Conditional send rules must evaluate to TRUE, otherwise the email will not send.

Example:

@if(%lead_postal_code% == 2000){1}@endif

7. Best practices

  • Always use CTRL+K / CMD+K to insert placeholders correctly.

  • Validate that custom email fields actually contain an email.

  • When sending to internal teams, use CC/BCC to centralize communication.

  • Avoid accidentally sending internal emails to customers by mixing placeholders.

  • Use conditional logic to define safe fallbacks.

? Common searches

email setup • send email • email template • automated email

? Also known as

message • notification • mail

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